We listen. We think. Then, we speak.
Our solution was to create a playful and intelligent identity which could reflect the youthfulness of the company, but also position them as a market-leading business that could compete for large infrastructure projects.Working with an illustrator, we developed the Marvans fox, which emerges from the typography. It was important for us to take ownership of the fox and give him a unique personality that is applied across the identity. Our work with Marvans has gone from a reimagined visual identity, to applying the brand across a range of applications that include workwear, vehicle and signage.
